What Communities Have to Say: Using Focus Groups for Sexual Violence Prevention Planning

It is challenging for advocates and prevention educators to motivate communities to conceptualize primary prevention strategies that will work in particular communities. This workshop, presented by Theresa Cruz and Julia Hess from the Prevention Research Center at the University of New Mexico, provides an approach to engaging priority populations in effective sexual violence prevention. Building on experience conducting 11 focus groups to inform the New Mexico statewide strategic plan, Theresa and Julia facilitate group discussion activities to elicit unique perspectives on sexual violence and identify priority populations.

This workshop was part of the Prevention Track at the 2015 National Sexual Assault Conference that held September 2 – 4 in Los Angeles, CA. View the conference materials including workshop handouts and slides here. The Prevention track was sponsored by the National Sexual Violence Resource Center.